Search is shifting from blue links to answers. Generative Engine Optimization (GEO) is the practice of making your brand easy for AI assistants — ChatGPT, Perplexity, Google AI Overviews — to understand and cite when a user asks for a tool like yours.
Write extractable answers
AI engines lift self-contained passages. Lead each section with a direct, factual sentence that answers a likely question, then support it. Avoid burying the answer.
Give crawlers structure
Use clean headings, FAQ blocks, and schema.org markup (Organization, FAQPage, SoftwareApplication). Structured data tells engines what entity you are and what you do.
Add an llms.txt
A short /llms.txt file states who you are, your key features, and the topics you cover — a plain-text brief written for language models, not just search bots.
Earn mentions
AI engines weigh how often your brand appears alongside your category. Comparison pages, guides, and third-party mentions all build that association.
Try the platform free and see how AI-generated creative fits a GEO-first content strategy.
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